Most of the cultural activities are performed in groups thereby helping the students to develop a better understanding of the people around them. Interaction with other students belonging to different background helps in the development of interpersonal skills.Socio-cultural factors include consumers’ lifestyles, buying habits, education, religion, beliefs, values, demographics, social classes, sexuality and attitudes. These factors determine the suitability of an organisation’s products and services for its customers’ needs. Activities that bring the people together are termed as social activities. Examples of social activities are events, parties, social gatherings etc. What are cultural activities? Cultural activities are the activities that revive the cultural aspects of society. Such as Holi is a cultural activity celebrated in India.The sociocultural theory of cognitive development explores the influence the world has on individual development. It asserts that learning is a mostly social process whereby development occurs through interactions with people who possess more knowledge or skill than the learner
